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Peak226

Features

Overview

Maintainer: support@edge226.com

Description

The Peak226 adapter connects Prebid.js and Prebid Server to the Peak226 SSP (Edge226 Ltd) for banner, video and native demand. It speaks OpenRTB 2.6 and forwards standard signals — first-party data, price floors, user.eids, supply chain (schain), deals (imp.pmp), blocking (bcat, badv, bapp, battr) and consent (TCF EU, US Privacy, GPP, COPPA) — from the incoming request with no extra configuration.

Requests are routed to a per-data-center endpoint (US, EU or JP). Bids are net revenue in USD.

Bid Params

* In Prebid.js both IDs may instead come from standard ORTB first party data — ortb2.{site|app|dooh}.publisher.id and ortb2Imp.tagid or ortb2Imp.ext.gpid — in which case the bid params are not needed; when both are present the bid params win, so they act as per-ad-unit overrides. ortb2Imp.ext.gpid is forwarded either way and counts as a valid placement ID. A bid is rejected only if neither the params nor ortb2/ortb2Imp supply a publisher ID or a placement ID. On Prebid Server both params are required.

An unknown region value falls back to 'us' in Prebid.js, while Prebid Server rejects it.

Prebid.js

Ad unit examples

var adUnits = [
  {
    code: 'banner-div',
    mediaTypes: {
      banner: { sizes: [[300, 250], [728, 90]] }
    },
    bids: [{
      bidder: 'peak226',
      params: { publisherId: 'hb-test', placementId: 'hb-test' }
    }]
  },
  {
    code: 'video-div',
    mediaTypes: {
      video: {
        context: 'instream',
        playerSize: [[640, 480]],
        mimes: ['video/mp4'],
        protocols: [2, 3, 5, 6],
        api: [2],
        plcmt: 1
      }
    },
    bids: [{
      bidder: 'peak226',
      params: { publisherId: 'hb-test', placementId: 'hb-test' }
    }]
  },
  {
    code: 'native-div',
    mediaTypes: {
      native: {
        ortb: {
          assets: [
            { id: 1, required: 1, title: { len: 80 } },
            { id: 2, required: 1, img: { type: 3, w: 300, h: 250 } }
          ]
        }
      }
    },
    bids: [{
      bidder: 'peak226',
      params: { publisherId: 'hb-test', placementId: 'hb-test', region: 'eu' }
    }]
  }
];

Prebid.js notes

• Video bids are returned as VAST XML. Instream requires a Prebid Cache configuration (pbjs.setConfig({ cache: { url: '...' } })). Outstream requires a publisher-supplied renderer on the ad unit (mediaTypes.video.renderer or renderer); Peak226 does not host a renderer.
• Requests are split per region and publisher. Bids that differ in region or publisherId are sent as separate requests.
• ${AUCTION_PRICE} in creative markup, nurl and burl is expanded by the adapter with the bid price.
• Native bids may carry their markup in a non-standard adm_native field instead of adm. When adm is empty the adapter uses adm_native as the markup, and ${AUCTION_PRICE} is expanded everywhere inside it, including nested tracker URLs.
• No user sync. The adapter does not implement getUserSyncs; see the note below.

Prebid Server notes

• Requests are split per region and publisher. Impressions that differ in region or publisherId are sent as separate requests.
• ${AUCTION_PRICE} is expanded by the adapter. Peak226 returns the OpenRTB ${AUCTION_PRICE} macro in adm (and nurl, burl) as its counting mechanism and relies on the demand-side adapter to substitute the clearing price. The adapter resolves it before the bid is returned, so no host configuration is needed.
• Non-bidder impression signals are preserved. Only the bidder key is removed from imp.ext; signals such as gpid, data and tid are forwarded untouched.
• Zero-value device.ifa is cleared. When the OS reports the all-zero sentinel IFA (00000000-0000-0000-0000-000000000000, e.g. after an iOS ATT opt-out) the adapter clears it rather than forwarding it as though it were a real device ID.
• Native adm_native is supported. When a native bid has an empty adm and the markup is in the non-standard adm_native field, the adapter uses it as adm (with ${AUCTION_PRICE} expanded).
• GPP is passed through, not decoded. The adapter does not declare gpp-supported, so Prebid Server forwards regs.gpp / regs.gpp_sid as received without decoding or enforcing them.
• Bid floors in a currency other than USD are converted before the request is sent.

Privacy

• No cookie sync. Neither adapter declares a user-sync endpoint. GVL 1202 is registered as “Edge226 Ltd” but declares usesCookies: false and does not include Purpose 1 (“store and/or access information on a device”), so a TCF-compliant CMP has no basis to authorize a cookie drop. Bidding is unaffected — Purpose 2 (basic ads) is declared.

"Send All Bids" Ad Server Keys

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